Archive for Miscellaneous

Our philosophy

Message from founder and President, Phil Peretz

I appreciate our clients and hope that you will consider us for all of your EAN and UPC barcode needs. We want to make the purchase and ownership of UPC Barcodes and EAN Barcodes to be easy as possible for businesses of all sizes.

Our goal is to provide barcodes at a very fair price backed by world-class phone and email support for our clients. Whether you need 1 barcode for a single product to be sold at a local retailer, a batch for all of your products to be sold nationwide at stores like Whole Foods, Lowes, Costco, Fryes Electronics or other chain stores or you need thousands of barcodes for selling on Amazon, Google Merchant or other internet websites we will treat you like a VIP. We believe that our clients are our most valuable asset. We appreciate you and know that without out you, we wouldn’t be in business.

There is a lot of information on the internet about barcodes…some fact and some fiction.  We have a tremendous amount of information on our site and we do this to help you understand the process and to make an informed decision.

We take a no-nonsense approach to business and pride ourselves on working with you every step of the way. We also have an A rating with the Better Business Bureau. This demonstrates our business ethics. A rating and no customer complaints.

What we do is legal because of a class action suit won against the GS1 back in 2002 and our stockpile of barcode prefixes from our high tech manufacturing days.  We guarantee that our numbers have never been previously used nor recycled. When you buy from us, these numbers belong to you and become an asset of your organization. When we sell a number or block of numbers, our infrastructure allows us to lock these out of our system so they can never be resold to anyone else. We don’t like errors or surprises. We know you don’t either.

In addition to top-notch service, we also send you a link to download a complete resource and support guide….and we provide free phone and email technical support.

We have a video that we have produced that is a very comprehensive tutorial. You can find this video on our home page toward the bottom of the page.

We are commerce, SEO, marketing, graphics and merchandising professionals. Our sister company is Media Media Inc, a long standing member of Visual Media Alliance and Printing Industries of America. We know how important it is to get high quality graphics, guaranteed unique barcode numbers and an attention to detail not found anywhere else.

We also know that you need these quickly, so we have automated our site allowing you to get your barcodes within seconds of placing your order.

If you have any questions, please feel free to call our sales department or e-mail us directly at or, look in the bottom right hand corner of your screen and click on the contact tab.

Thank you for your business,

Phil Peretz
Nationwide Barcode
Direct Number: 775-376–8075

This direct number comes directly into my office. If you have questions and would prefer to speak directly to me instead of my customer service team, I welcome the call.

Barcodes – Where Products Come From

This viral email has been going around for a couple of years that is mainly untrue. The email says that you can tell where a product has been manufactured by the UPC or EAN barcode. This tutorial will help you understand how to read a barcode. Here is the email that is going around…and after the email, I will explain how this really works. Read More→

Beware of buying a Cheap UPC barcode.

Are you looking to buy a cheap UPC barcode?

There are a lot of companies on the internet that sell barcodes. Many of them give you truthful information and there are a handful that are quite deceiving using such terminology as Official Site or Official Source, etc.

Be aware of what you are getting yourself into when you decide to make your purchase. If a company mentions that they have to pay renewal fees, they are in breach of their agreement with the GS1 (formerly known as the Uniform Code Council). Only companies that hold a valid prefix that predates August of 2002 can subdivide their pool of barcodes and sell them.

Sometimes Buying a Cheap UPC Barcode isn’t so cheap. There are companies that have convoluted terms and conditions hidden on various pages eluding to the fact that once they sell you Cheap UPC barcodes they will then charge you a monthly subscription fee. There are companies will accept barcodes back which means that there can be multiple vendors using the same barcode.

There are only two ways to get a barcode. You enter into an agreement with the GS1 which can be a sizeable amount of money or you go Nationwide Barcode or a similar company.

Barcodes are a very important aspect to getting your product to market. It can be very expensive to learn after the fact that your provider didn’t have legal right to sell you barcodes or your barcodes have been assigned to another company. We are the least expensive legitimate barcode provider on the internet.

Nationwide Barcode:

How many Bar Codes do I need?

UPC and EAN Barcodes are used for both conveying pricing information to the Point of Sale Systems in stores (electronic cash registers) and maintaining inventory for the retailer.

You need as many barcodes as you have products or variations of products.

If you are selling shoes, you would need one unique barcode for each style, color and size.
If you are selling soft drinks, you would need one for the 12 oz. can, the 12 oz. bottle, the six or twelve-packs, and the liters of each flavor.

Every variation of a product needs a unique barcode.

If you only have one product and you are manufacturing one or 1,000,000 – each piece will have the same barcode number.

How does a bar code work?

When you sell your products to a wholesaler or retailer (Amazon, Target, Borders Books, Autozone, etc.), they will have you supply them or will have you fill out a product information sheet.

The things that you put on that sheet is your company and product information including the UPC/EAN code number for each product.

Then, the wholesaler or retailer enters this information in their information systems computer. This computer ties into the registers at the front of the store. The cashier scans your item and the information comes up. Every time an item is scanned and sold, it deducts the number of items sold from their inventory.

Shipping Container Barcodes

Shipping Container Barcode

A Shipping Container Barcode is used on the outside of our master cartons and recommended or required by many mid-to large retailers who are automating their incoming inventory processes The UPC Shipping Container Symbol, also called a GTIN-14 is very similar to the Universal Product Code but uses a different symbology.

The major difference between this barcode and a UPC barcode is the lines at the top and bottom of the barcode. These are called Bearer Bars. The Barcode is comprised of 4 groups.

1) – Packaging Indicator. We recommend that you assign a number ranging from 1 to 7 for the first digit. If you have a container that has 12 and another container that has 36, you assign different numbers to each. This is very flexible.

2) The next number is a ZERO. This is required.

3) The next 11 digits are the first 11 digits from the UPC barcode used for the item inside.

4) The final (14th digit) is a check digit.

We charge $20.00 per shipping container code –  Be sure you select the Shipping Container Code from the drop-down menu. If you have any questions about your barcode graphic purchase contact us BEFORE buying. If you need more than 5 barcodes, please contact us at or 775-376-8075.

What is a Coupon Code?

The coupon code starts with a 5 to indicate that it is a coupon, then the next 5 numbers are positions two through six of the company prefix, the next three digits are the family code. These are assigned by the manufacturer to group products within a family of products. A family would be shoes – all sizes or colors, Vitamin Water (different flavors), etc. The next two numbers are the value code. In the case of the example here, 01 means buy two, get one free, and then, the last number is a check-digit

If you want more information about coupon codes, go to

Barcode Leading and Ending Digits

The first digit of the manufacturer’s identification number is special. It is called the number system character. The following table shows you what different number system characters mean

0: Standard UPC number 1: Reserved 2: Random weight items (fruits, meat, vegetables, etc. 3: Pharmaceuticals 4: In store marketing for retailers (a store can set up unique barcodes for themselves, but no other store will be able to read them) 5: Coupons 6, 7 Standard UPC number 8: Reserved 9: Reserved

The last digit of the UPC code is called a check digit. In the case of our example, 7 This digit lets the scanner (and the computer attached to it) know if the number was scanned properly or not.

The first 11 digits are a combination of the prefix and the numbers assigned to a particular product. The final check digit is a mathematical algorithm weaving through the first 11-digits

The number at the far right is the check digit. In this case, it’s a 7. If you want to compute the check digit for a UPC-A Barcode in Excel, do the following: Put the 11-digit number you want to compute the check digit for in cell A1.

Put this formula in cell B1 (you may need to remove the space where before the 1st and 2nd line)


Put this formula in cell C1: =if($B1=10,0,$B1)

Put this formula in cell D1:  =CONCATENATE(A1,C1)

The number in C1 is the check digit, the number in cell D1 is the complete barcode number with check digit.

There is no hidden data built into a barcode, there is no pricing information, there is no product information. The bars represent only the 12-digit number. The way that it works is: The manufacture affixes the barcode to the product. The retailer inputs information about the product into their back-end computer that controls and communicated to all of the store’s Point of Sales systems (cash register). The customer brings up their purchase to the front counter, the item is scanned and the POS system communicates to the back-end system pulling the information about the product. The info is printed on the sales receipt, the price is charged and then, the items are deducted from the store’s inventory.

Introduction to Barcodes

There are two types of barcodes for retail products, UPC – Universal Product Code and EAN  — European Article Number. We are going to focus on the 12-digit UPC-A barcodes since they are the most common and these are easily readable everywhere.

Wherever you go, the grocery store, department store, on line at Amazon or your own refrigerator or pantry, you’ll find that everything that you purchase has a UPC barcode on it. Sometimes they are a little hard to find, but if you flip the package around, it’s there.

A barcode is an optical machine-readable representation of data. The first use of barcodes was to label railroad cars, but they were not commercially successful until they were used to automate supermarket checkout systems, a task in which they have become almost universal.

Systems such as RFID are attempting to change the standard, but the simplicity, universality and low cost of printed barcodes has limited the role of these other systems. It costs less than one-half of one cent to implement a printed barcode compared to seven to thirty cents to implement a passive RFID.*

George Joseph Laurer developed the Universal Product Code in 1973. As an engineer at IBM he was asked to develop the pattern used for the Universal Product Code (UPC-A Barcode).

GS1, which used to be called the Uniform Code Council (UCC) is the provider of UPC barcode prefixes. A company goes to the GS1, they purchase the prefix and then are responsible for the self-assignment of the identification numbers that go after the prefix.

The Barcode prefix, the first 6, 7, 8 or 9 digits, is called a UPC Barcode Prefix The company who has been assigned the UPC Barcode Prefix is responsible for the assignment of the next digits (making up a total of eleven digits) to their products.

Then, as the barcode number is designated, the last number is mathematically determined through an algebraic equation to create a checksum (check digit). This check digit is the twelfth or final digit. When you join GS1, you get a prefix certificate along with your start-up package.

As far as we know, there are only a small handful of companies that require a copy of this certificate: Kroger’s, Walmart/Sam’s Club and Macy’s.

Unless you are specifically going to do business with these three chains, you have the option of using a company that is legally able to subdivide their barcode prefix.

The GS1 maintains the database of UPC Prefixes. It is our opinion that, although this database is conceptually a great idea, and has to be maintained, it is virtually ignored, unknown and unused.

Retailers input information from product data sheets filled out or given to them by their suppliers. The supplier gives the retailer the product information including the barcode based on the complete 12 digit code and the retailer enters it into their point of sale system.

There are no formal centralized databases of product barcodes. Using the mathematical formula x=1110 there are potentially 10 billion products that can be represented by UPC-A barcodes at any given time.

This, more than anything else, explains why there is no centralized database of products. No one has the bandwidth, energy or resources to catalog something this massive.

There is nothing programmed into a UPC barcode. The bars only represent the 12 digit number that is the barcode. The retailer associates these 12 numbers with the product information. This information is pulled from the retailer’s database when a product is scanned.

You have two choices when you need to buy a barcode or block of barcodes. You purchase directly from the GS1 (They charge a minimum of $750.00 plus a yearly renewal fee) or you purchase from us or a company like Nationwide Barcode ( .

Nationwide Barcode and similar companies received their prefixes in the 90’s or early 2000’s

In 2002 GS1 attempted to codify the agreement with UPC Barcode prefix holders which included renewal fees. The codified agreement included rules that were in the form of a contract which included not being able to subdivide a barcode number. Prior to this, there were no signed agreements with any prefix holders including Multicom Publishing.

The GS1 decided to change the way they were doing business. They started sending out renewal notices insisting that the prefix holders pay renewal fees and agree to the new terms and conditions.

Ultimately a class action suit was levied against the GS1 in the state of Washington and the GS1 lost. All prefix owners prior to August 28, 2002 became exempt to the GS1’s renewal fees and new codified agreement.

Quoting the UCC Settlement web site:

This Settlement provides that companies who became members of UCC before August 28, 2002, are not obligated to pay membership renewal fees to UCC to maintain membership as a condition for their use of Company Prefixes issued to them by UCC, or as a condition for Basic Membership Benefits as defined in the Class Settlement Agreement. Class members who have paid a renewal fee to UCC are entitled to compensation from a $3,895,000 settlement fund. The settlement also provides that the “licensing agreement,” which accompanied UCC renewal fee invoices, is null and void as to those who became members in UCC before August 28, 2002. **

Quoting George Laurer, “Often I am asked if a person that purchases a number from a subset seller will have legal problems in the future. Again, I am not a lawyer, but if the number was originally assigned to the seller by the UCC before August 2002, the answer is no problem.”**** Nationwide Barcode is one of the companies deemed legitimate by George Laurer.

The decision to go with the GS1 or Nationwide Barcode (or a company similar to Nationwide Barcode) is a matter of economies of scale. GS1 charges an upfront fee and a yearly renewal fee based upon the number of 12-digit barcode numbers that you need along with your company’s revenue. The more you make, the more the barcode prefix will cost you, and this amount can increase over time. We believe that the GS1 is a great organization, they provide a tremendous service, however, for a small business with a limited budget, a Barcode Subdividing company makes the most sense.

* Text provided by Wikipedia and is available under the Creative Commons Attribution/Share-Alike License. ** *** (page on George Laurer’s website) **** (George Laurer’s site)